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1xBet and FC Barcelona sign new five-year partnership deal

conrad-castleton
02 Jul 2024
Conrad Castleton 02 Jul 2024
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  • 1xBet and FC Barcelona agree new five-year deal
  • Global betting site to remain as Global Partner and Official Betting Partner of soccer giants until June 2029
1xBet FC Barcelona
1xBet and Spanish soccer giants FC Barcelona have extended their multi-year partnership deal for a further five years.

1xBet will continues as the La Liga club's Global Partner and Official Betting Partner through to June 29.

The new and improved deal will see FC Barcelona provide 1xBet with increased exposure across its various international digital assets, with the 1xBet brand to be visible across the men's and women's soccer teams.

FC Barcelona's Vice-President of Marketing, Juli Guiu, said: "The renewal of the agreement with 1xBet is the consolidation of a long-term collaboration that will help us to reassert our commercial strategy in the global sphere.

"Our aim is to continue working together as we have until now, in liaison with a benchmark brand in the online technology and gambling market."

Company spokesman Alex Sommers added of the renewed deal: "We are delighted to continue our partnership with one of the world's most famous sports brands. In business, as in sports, it is important to be in a team with a reliable partner and work hard to achieve results.

"The extension of the agreement with FC Barcelona confirms that we are on the right track."

1xBet is available in over 100 countries worldwide, offering pre-match and in-play betting on La Liga and all major soccer leagues and events, while live streaming is also available to registered members.

In total, 1xBet offers odds on over 30 different sports, while its casino has thousands of games to choose from.

New players can use the 1xBet promo code NEWBONUS when registering to claim the biggest available welcome bonus.